Adirondack Experience Summer Guide Booklet

Scope: Summer Guide Booklet 
Role: Layout Design, Photo Editing, Project Management, Pre-Press

The Adirondack Experience stands out not only for its rich programming but also for its unique location within the Adirondack Park and its seasonal operating schedule. Open from late spring through early fall, the museum hosts a concentrated lineup of exhibitions, programs, and events during the peak summer months.

To better serve visitors, the museum’s marketing team sought to transform their summer newsletter—formerly a seasonal recap—into a practical planning tool. Tasked with this redesign, I worked within the existing brand guidelines and applied the design hierarchy I had previously established for the museum’s website to develop a visually engaging and highly functional summer guide booklet. This comprehensive yet compact resource was mailed to members and distributed at key businesses throughout the region, ensuring guests had essential information at their fingertips.